What does ASTA provide to its member travel professionals?

ASTA, the American Society of Travel Advisors, plays a critical role in supporting travel professionals by providing lobbying and advocacy efforts for the travel industry. This focus helps ensure that the interests of travel agents and their clients are represented at various governmental and regulatory levels. By engaging in advocacy, ASTA works to influence legislation and policy that impacts the travel profession, which can help create a favorable business environment for travel professionals.

In contrast, while ASTA may provide some limited discounts and training, its primary strength lies in its advocacy efforts. The association is known for its work on issues such as consumer protection, fair competition, and industry standards. Training programs, while important, are only a part of what ASTA offers. Therefore, the emphasis on lobbying and advocacy illustrates the organization's commitment to representing the travel advisor community as a whole.